"Open" has well defined legal and technical frameworks that have resulted in many OER options being available for many courses taught in schools, colleges, and universities. However, the social process for managing and sustaining those resources has not been well defined. In essence, we are succeeding in creating a large pool of open content for education but have largely failed to realize that their ongoing value and usefulness is dependent on them being maintained and improved over time. A social framework for sustaining OER is needed to complement existing legal and technical frameworks.